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Filling a void

Computers are employed in every phase of preproduction and production phase. Treatment is done for scripts and fine-tuned by various industry experts but entertainment measurements for emotional content are not done, we are here to fill this void. There are too many scripts and a few of them are really good but how to choose between two or more good scripts? How to choose one over the other?

We have a system that can measure the Entertainment Value for each script. Based on the values, it is easy to select the best script of the lot.

What about Particle SFX

Explosion warp cannons, stellar effects and more SFX? All these with no story, does not ensure entertainment. Any writer will tell you that for a movie to be successful, it should have a good story, good character and Good everything!! Easier said then done. First of all, we should be able to find out what is not good in a script. This is possible only through a system of measurement.

Secondly, there are instances when you come across great Action-Ideas in a script but something does not feel right. What is that something? And how do we tune it so that it feels right? For all this and more, you have to do measurements. From the time a baby is born until its death, measurements are taken (age is one measurement). Builders measure in every step of the process, in the same way; Entertainment measurements must be done at the script level to know its worth.

We use Emotional Intelligence (EI) and Emotion Technology (ET) to do entertainment value measurements, see Movie Analysis for examples.